The simple “framework” that powers award-winning PR campaigns
Slimming World’s Jenny Caven revealed the proven techniques its PR team used to create and optimise its AMEC award-winning ‘Dream Weight’ campaign in this week’s Cision [...]
Last chance to register for Cision’s AMEC measurement month webinar
Slimming World is going to reveal how it boosted its earned media coverage 365% with its AMEC award-winning ‘Dream Weight’ campaign in a Cision webinar tomorrow. [...]
5 simple steps to incorporating influencers into your PR strategy
Influencer marketing expert Adrian Ma outlined how to incorporate social influencers into your earned media strategy in this Cision webinar.
Why every business can benefit from corporate newsrooms
Instilling newsroom culture into a business will maximise the effectiveness of its corporate communications, the co-founders of corporate comms agency Stampa argued in [...]
Webinar: What SMEs and start-ups can really expect to gain from a PR campaign
Kate Hartley, a PR consultant and a start-up business owner, shared top tips for growing businesses in yesterday’s Cision webinar about PR for SMEs and start-ups. As a [...]
Webinar: 2016 – a year in PR
Tin Man’s Mandy Sharp and The PC Agency’s Paul Charles will take up Gorkana’s annual challenge today at 3pm (Wednesday 14 December) to identify key PR trends for [...]
Aspectus expands Brexit services
Aspectus has launched a new package of services to help firms deal with post-Brexit comms following the launch of its specialist Brexit unit. Its Brexit offer includes media [...]
How the role of the financial PR has grown
In an exclusive Gorkana webinar this week, Maria Darby-Walker, Citigate Dewe Rogerson director, and Tim Metcalfe, Investor Focus Communications‘ co-founder and MD, [...]
Plan to ensure PR Award entries shine
In a special Gorkana webinar this week, Red Consultancy MD Emily Morgan and Gorkana’s head of insight Paul Hender explained how to write a prize-winning AMEC Award entry ahead [...]
Change comms impacts positively on business
In a special Gorkana webinar this week, Ketchum directors David Rockland and Kieran Colville explained how the agency helps businesses change, how it measures change [...]