Rain to launch new “home wellbeing” brand
New luxury “home wellbeing” brand TINCTURE has appointed Rain Communications to handle its UK launch, which is set for October 2016. Founded by sisters Anastasia [...]
Tesco appoints group comms director
Tesco has appointed Coca Cola’s Jane Lawrie to its executive committee as group comms director. She will join the retailer on 10 October 2016. Lawrie has more than 25 years’ [...]
Stationery shop Paperchase briefs Stir PR
Lifestyle agency Stir PR has been chosen by stationery shop Paperchase to promote its portfolio of lifestyle brands, with two campaigns set to take place over the summer. The [...]
Cycle-wear brand stolen goat briefs The Earned Agency
High performance cycle-wear brand stolen goat has brought in The Earned Agency to handle its global PR, as it looks to grow its international presence. stolen goat was founded [...]
PR Case Study: The Aldi Wine Store
To promote the launch of Aldi’s new online wine platform, Clarion Communications launched an ‘Apple store’ of wine shops to capitalise on the discount supermarket [...]
British Wool Marketing Board appoints Wolfstar
Leeds-based PR and social media specialist Wolfstar has been appointed by the central marketing organisation for UK fleece wool, British Wool Marketing Board, to deliver an [...]
Argos briefs Playtime PR on toy offer
Home Retail Group has hired specialist toy sector PR agency Playtime PR to handle campaigns relating to Argos’ toy offering in 2016. Playtime PR has been briefed to raise the [...]
10 Yetis Digital says ‘Shut up, beige!’ for gift retailer
10 Yetis Digital has been appointed by UK gift and home accessories retailer Red Candy to handle its PR, as part of a marketing drive to raise awareness of the brand’s [...]
Linn hands brand awareness brief to Harvard
Harvard has been brought in to handle the consumer PR brief for music systems company Linn, with a brief to increase brand awareness across the UK. The agency, which won the [...]
Gant UK’s PR lead joins QVC
Britain’s largest TV shopping channel, QVC UK, has appointed Gant UK’s Jayne Bristow as brand and comms director, with a brief to focus on PR and internal comms. Bristow will [...]
Synergy launches Beko’s new FC Barcelona campaign
Home appliance brand Beko has hired sports and entertainment marketing specialist Synergy to handle the global launch of its sponsorship of FC Barcelona, following a [...]
The Printworks calls in Down at the Social
Down at the Social has been appointed by Manchester-based entertainment complex The Printworks to handle its PR and social activity, following a four-way pitch. [...]
Battenhall launches Hyde & Sleep
New online mattress brand Hyde & Sleep, which is backed by British bed specialist Dreams, has brought in Battenhall to handle its UK social media and PR. The new brand, [...]
Entertainment Retailers Association appoints comms lead
The Entertainment Retailers Association (ERA), the UK trade body that represents digital and physical retailers of video, music and games, has named Universal Pictures’ Lynn [...]
Siemens Home Appliances briefs Publicasity
Siemens has chosen Publicasity to handle the UK PR for its range of cooking, cooling and washing appliances, following a four-way pitch. Publicasity will work with Siemens to [...]
Christopher Ward briefs PHA Media
London PR agency PHA Media has been chosen by luxury men’s watch brand Christopher Ward to handle its UK PR. Christopher Ward was established in 2004 by Mike France, [...]
Morrisons hires Shine @ The Academy
Morrisons, the UK’s fourth largest supermarket chain, has named Shine @ The Academy as its retained brand PR agency, following a competitive pitch. Shine @ The Academy is the [...]
The Kraft Heinz Company calls in The Hub
The Hub, a specialist foodservice and retail PR and trade marketing agency, has been appointed to handle the UK retail trade PR and comms for global food business The Kraft [...]