Opinion: How challenger agencies can compete with the big agency networks
Barbara Bates, global CEO at Hotwire, highlights the key areas where challenger agencies can go the extra mile to compete with their larger counterparts. For a long time in [...]
LADbible: the rise of social publishers and why this matters to the PR industry at CommsCon
We are living in the ‘social media age’, where audience are connected like never before. This has undeniably had a profound impact on the media industry. In the last decade, [...]
Opinion: Communicators must help promote health data sharing
Catherine Desmidt, associate director and head of the health practice at Hotwire, argues that communicators must help health practitioners explain how data sharing benefits [...]
Opinion: How brands can achieve greatness
Matt Cross, UK MD of Hotwire Global, shares insight into The Pursuit of GREATNESS report and how brands can go from good to great. Your brand may never achieve greatness. If [...]
Susannah Wyeth joins Hotwire as associate director
Hotwire has appointed Susannah Wyeth as an associate director, responsible for driving growth and greater awareness across the agency’s B2B technology footprint. As a member [...]
Hotwire promotes Kate Hunter to head of B2B
Hotwire has promoted Kate Hunter to head of B2B, UK, to oversee and grow the agency’s B2B client base. She is tasked with growing the agency’s B2B offering across its [...]
International Women’s Day: Succeeding as a woman in PR
To celebrate International Women’s Day, Cision spoke to eight industry-leading women, asking them why they went into PR, if they’ve encountered adversity due to [...]
60 Seconds with Barbara Bates, Hotwire’s global CEO
Barbara Bates, Hotwire’s global CEO, talks about the brand’s global vision, the importance of investing in people and her greatest achievements. Hotwire unveiled a new brand [...]
Adele Breen joins Hotwire as director of corporate strategy
Hotwire has appointed Adele Breen as its first director of corporate strategy, responsible for overseeing the agency’s focus on emerging sectors and delivering specialist [...]
Milk & Honey PR to launch HomeRenter
HomeRenter has appointed Milk & Honey PR to launch its online lettings service with a ‘Happy Renting’ campaign this November. The corporate brand agency will target [...]
John Mahoney joins Hotwire as chief client officer
Hotwire has appointed John Mahoney as its first chief client officer. The role will be entirely focused on delivering exceptional campaigns and experiences to its clients, [...]
Hotwire promotes Emma Hazan to global head of consumer
Hotwire PR has promoted Emma Hazan from managing director to the newly created role of global head of consumer. Working with the consumer teams across the Hotwire offices in [...]
Hotwire promotes Alex MacLaverty to global COO
Consumer and corporate PR agency Hotwire has promoted Alex MacLaverty from EMEA and ANZ managing director to global chief operating officer. She will report to Barbara [...]
The Romans hires Hotwire’s Paul Stollery to senior creative role
The Romans has appointed Hotwire‘s Paul Stollery as associate creative director. Stollery will begin his role this week. He will work across a diverse portfolio of [...]
Hotwire explains why digital brands are “going physical”
Why are so many digital brands falling over themselves to create offline, physical experiences for their customers? That’s the question Hotwire tried to answer recently at its [...]
3Doodler hands UK and US comms brief to Hotwire
Hotwire has been chosen as the UK and US comms agency of record for 3Doodler, makers of the “most advanced 3D printing pens in the world”. 3Doodler, which is owned by [...]
Most read people news on Gorkana News
Your bitesize update on the latest People News and Moves featured on Gorkana News: 21-year-old Ben Jeffries launches new influencer marketing platform Influencer, a new web [...]
Hotwire Group hires Barbara Bates as CEO
Barbara Bates has been appointed as Group CEO at Hotwire, following the departure of Brendon Craigie in March. Bates was most recently North American CEO of Hotwire following [...]