Opinion: Why communicators must prepare for gender pay gap reporting
Michaela Gray, senior manager at Golin, says businesses should act now to prepare their comms strategies for “toxic fallout” from the new gender pay reporting rules. The start [...]
5 essential PR predictions for 2018
Many will look back on 2017 as a watershed year for PR. The industry has changed dramatically over the past 12 months, with this transformation playing a key role in [...]
This week’s top trending features on Gorkana News
Your bite-sized update on the best PR opinion, interviews, events and insights featured on Gorkana News this week. Insight: Three benefits to independent working in PR The [...]
This week’s top trending features on Gorkana News
Your bite-sized update on the best PR opinion, interviews, events and insights featured on Gorkana News this week. PR Case Study: #essiexrankin essie is a small, cult nail [...]
This week’s top trending features on Gorkana News
Your bite-sized update on the best PR opinion, interviews, events and insights featured on Gorkana News this week. So, there’s been a takeover bid? Kraft Heinz’s [...]
This week’s top trending features on Gorkana News
Your bitesize update on the best PR opinion, interviews, events and insights on Gorkana News this week. Insight: 8 tips for communicating to the ‘modern woman’ [...]
This week’s top trending features on Gorkana News
Your bitesize update on the best PR opinion, interviews, events and insights on Gorkana News this week. Insight: Brands need to crack their own ‘culture code’ to bolster [...]
This week’s top trending features on Gorkana News
Your bitesize update of the best PR opinion, interviews, events and insights on Gorkana News this week: Gorkana meets… London Live Approaching its third birthday, London Live [...]
This week’s top trending features on Gorkana News
Your bitesize update on the best PR opinion, interviews, events and insights on Gorkana News this week: Opinion: What corporate brands should learn from Trump’s victory in a [...]
This week’s top trending features on Gorkana News
Your bitesize update on Gorkana News’ features highlights from this week, including opinions, news analyses, event write-ups and insights: Gorkana Meets: The Pool In [...]
Opinion: Collaboration and crisis comms
Victoria Cross, managing partner at Instinctif Partners, argues that preparation for a crisis relies on collaborative communications. I chaired a panel debate recently for a [...]