Cision’s Tom Ritchie delivers workshop at PR360 conference
Tom Ritchie, Cision’s EMIA VP GTM and product, discussed the importance of proving the value of earned media at PR Week’s PR360 conference yesterday. Speaking to a packed room [...]
Cision’s Tom Ritchie to give talk at PR360 conference
Tom Ritchie, Cision’s EMIA VP GTM and product, will give a practical talk and Q&A on how earned media measurement can help prove your worth at PR Week’s PR360 conference [...]
Abe Smith to participate in keynote AMEC summit session
Abe Smith, president, Cision EMIA, will present his views on the future of earned media measurement at a keynote session at the 2018 AMEC Summit in Barcelona. He will be one [...]
Opinion: Measurement’s importance is now understood
Barry Leggetter, CEO of the International Association for Measurement and Evaluation of Communication (AMEC), explores what earned media measurement will look like in 2018 and [...]
Four trends to shape earned media in 2018
2018 promises to be another intriguing year in the evolution of the PR industry as economic, social and technological trends continue to change the earned media landscape. [...]