Golin wins Danone’s Evian and Volvic briefs
Food company Danone has appointed Golin to lead social strategy and content creation for its Volvic and Evian brands following a competitive pitch. The agency will deliver [...]
Farrer Kane to raise profile of healthcare innovation hub
Farrer Kane is to run media relations and drive social media engagement for Health Enterprise East, the healthcare innovation hub. Dr Anne Blackwood, CEO of Health Enterprise [...]
Meet the Journalist: PinkNews head of content Ellen Stewart
Ellen Stewart, head of content at PinkNews, speaks about her love of digital journalism, the importance of LGBT+ media and how the title works with PRs. Throughout your career [...]
Philosophy PR wins Devour Tours’ UK PR brief
Spanish tour operator Devour Tours has appointed Philosophy PR to raise awareness of its intimate food and culture tours in the UK market. Philosophy PR will deploy a media [...]
Milk & Honey PR wins Lotto Social brief
Lottery syndicate Lotto Social has appointed Milk & Honey PR to strengthen its market positioning, enhance its corporate and consumer comms strategy and support its [...]
Betway hands £30 million account to OMD UK
Betting firm Betway has appointed OMD UK as its UK media agency to oversee an account worth £30 million per year, following a four-way pitch. “We are thrilled to [...]
Superdream appoints new CEO and MD
Midlands-based full service agency Superdream has appointed Jason Manning as CEO and Fran Nolan as managing director. Manning will focus on the agency’s growth, overseeing its [...]
Grayling UK hires Kat McGettigan to lead its consumer practice
Grayling has hired Kat McGettigan, a former head of consumer at M&C Saatchi PR, as its new head of consumer PR in London. McGettigan spent four years leading M&C [...]
PR Case Study: Flint – Londinium
Flint helped the City of London Corporation to celebrate the City’s Roman heritage by promoting and driving engagement for its Londinium events. Campaign: Londinium [...]
Farmdrop delivers fresh new brief to Tin Man
Farmdrop has appointed Tin Man as its consumer PR agency following a three-way pitch. Tin Man has been briefed to amplify Farmdrop’s “convenience with a conscience” ethos and [...]
This week’s PR news in brief (12-16 March)
Here’s a round-up of the week’s essential PR news and features, including a preview of the B2B Marketing Expo, W’s latest account win and new hires at Hotwire and [...]
Opinion: Why those who tell the best stories rule society
Pat Southwell, director of strategy at Berkeley, argues that drama, adversity and “concentrating on the negative” is the key to great storytelling in comms. [...]
PrettyGreen launches creative production house The Producers
PrettyGreen has launched a creative production house called The Producers to tap into a growing need for “in-sourcing and co-creation”. Sian Baker, PrettyGreen’s content and [...]
W to launch Ministry of Sound private members’ club
Global entertainment brand Ministry of Sound has hired W to promote its forthcoming private members’ club and collaborative workspace, The Ministry. Located in a [...]
Meet the Journalist: GamesMaster’s Robin Valentine
Robin Valentine, editor of GamesMaster, outlines what is in the magazine’s 25th anniversary edition, how it has changed over the years and the game he’s most [...]
Gareth Davies joins MWWPR as UK digital lead
MWWPR has appointed Gareth Davies as its VP of digital strategy and UK digital lead to oversee digital strategy for the agency’s UK and EU clients. Davies will be [...]
Opinion: What we can learn about PR from the Winter Olympics
Dominic Pollard, director of content and comms at City Road Communications, discusses how the UK public’s lack of engagement with the Winter Olympics contains important [...]
Mercieca to help relaunch Butcher’s Pet Care
Butcher’s Pet Care has appointed Mercieca to manage trade and consumer PR for its rebrand, following a competitive pitch. Wendy Wing, head of brand and activation for [...]