When less is more – how measurement profits not-for-profits
Communications measurement is booming. According to industry analysts Burton Taylor, media analysis (including social media) is the fastest growing segment of the media [...]
Opinion: Look beyond reach to find the right influencers
Identifying influencers with a real connection to your cause is essential for running successful PR campaigns, says Katie Malark, Allison+Partners’ senior research director. [...]
Commission publishes six principles of charity PR
A group set up to address concerns about charity fundraising exploiting donors has published a set of six principles to help PR and communications staff. The Commission on the [...]
PR Case Study: Palmer & Harvey – Delivering Hope
MHP is helping Palmer & Harvey, the UK’s largest delivered wholesaler, put the sides of its beige delivery vans to good use by transforming them into mobile billboards for [...]
MHP launches Delivering Hope with Palmer & Harvey
Global communications agency MHP has launched Delivering Hope, a new corporate social responsibility initiative for Palmer & Harvey, the UK’s largest delivered wholesaler. [...]
Dogs Trust appoints new comms director
St John Ambulance’s Emma Sheppard has joined animal welfare charity Dogs Trust as comms director. Sheppard will head up an 18-strong team that will showcase the charity’s [...]
JustGiving calls in Rooster PR for crowdfunding push
JustGiving, the UK’s biggest social fundraising platform, has brought in Rooster PR to handle its UK crowdfunding press activity. Activity will focus on the placement of human [...]
Half of charities unclear on Lobbying Act election restrictions
Less than one in five charities and not-for-profit organisations understand the restrictions imposed on campaigning during the General Election, according to research from [...]
Match Report: Hacks vs Flaks Easter Sports Day
Suncream was the order of the day down at the Bank of England Sports Centre on Sunday as sizzling temperatures brought an added intensity to the latest Hacks vs Flaks Easter [...]
Hacks vs Flaks announces teams and sponsors
An all-star cast of PRs and journalists are all set to go head to head this Sunday (9 April) in the 10th Hacks vs Flaks Easter Sports Day. A record haul of over £13,000 has [...]
TVC Group wins third GrandFest brief
TVC Group has been brought on board for the third year running to work on GrandFest, a one-day festival created by TVC and older people’s charity Royal Voluntary Service, to [...]
The Salvation Army hires Weber Shandwick to promote Strawberry Field redevelopment
The Salvation Army has appointed the Manchester arm of Weber Shandwick, following a competitive pitch process, to develop the creative comms strategy for its redevelopment of [...]
M&C Saatchi to put problem of single-use plastic waste “on the map”
M&C Saatchi and M&C Saatchi PR have teamed up with charity Surfer’s Against Sewage to put the problem of single-use plastic waste “on the map”, and raise [...]
Maternity and baby charity Tommy’s hands PR brief to Bottle
Tommy’s, a charity which funds research into pregnancy problems, has appointed Oxford-based brand comms agency Bottle on a project-basis to build brand awareness and income [...]
Stand Agency chosen to raise awareness of Ovarian Cancer Awareness Month
Ovarian Cancer Action has appointed Stand Agency to kick-start Ovarian Cancer Awareness Month in March. Ovarian Cancer Action is the UK’s ovarian cancer research charity. From [...]
PR Case Study: Banning “Fur” from Warhammer
For the cost of a postage stamp, animal protection charity PETA made headlines around the world, trended on Facebook, and received record website traffic after appealing to [...]
P&C PR promotes Schools OUT UK and LGBT History Month
P&C PR is handling the PR, on a pro bono basis, for Schools OUT UK, the UK charity behind LGBT History Month, which is currently taking place. The charity is marking [...]
W promotes World Cancer Day
Cancer Research UK has called in W’s talent and influencer division to raise the profile of World Cancer Day 2017, which takes place this Saturday (4 February). World Cancer [...]