Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
Wickes hands PR brief to Clarion Communications
Home improvement retailer Wickes has appointed Clarion Communications as its retained UK PR agency. The agency’s focus will be on growing consumer preference for the brand [...]
PHA hires Ketchum’s Tom Green
PHA Media has hired Tom Green as a senior account director in the company’s Technology and Innovation Team. Green will be heading up the B2B branch of the technology team. He [...]
Smithfield Consultants retains The People’s Pension
Smithfield Consultants, Edelman’s specialist capital market and financial services communications consultancy, has been appointed by The People’s Pension as its retained [...]
Drone company SkyX appoints The PR Office
SkyX, the company which creates “fully autonomous” drones to service the oil and gas industry, has appointed The PR Office to oversee its financial and corporate [...]
PR Case Study: Palmer & Harvey – Delivering Hope
MHP is helping Palmer & Harvey, the UK’s largest delivered wholesaler, put the sides of its beige delivery vans to good use by transforming them into mobile billboards for [...]
Most UK PRs now follow influencer marketing guidelines
Most UK communicators are now following the Committee of Advertising Practice’s guidelines for influencer marketing practices, a survey of 600 marketing and PR professionals [...]
What does the PR industry need from its leaders?
UK business – not just media and PR – is facing unprecedented change with Brexit underway and a general election looming. So, what do leaders in PR need to do in [...]
Quite Great wins opera-themed restaurant TWID
London restaurant and cocktail bar TWID has selected music PR firm Quite Great Communications to promote its opera-themed dining experience. Quite Great will handle the [...]
Cyprus Tourism Organisation appoints Rooster PR following UK tourist boost
The Cyprus Tourism Organisation (CTO) has handed a PR brief to London-based Rooster PR after reporting strong UK visitor figures for the beginning of 2017. The CTO predicts [...]
Discount retailer The Works appoints Finn for corporate brief
Finn has been appointed by discount retailer The Works to handle its corporate PR brief. Reporting into CEO, Kevin Keaney, Finn will deliver a communications campaign designed [...]
Mash PR to launch new fintech startup Hedgd
London-based fintech startup Hedgd has brought in Mash PR to handle comms activity around the launch of its upcoming flagship product. Hedgd designs software to enable [...]
Edelman hires Kate Hawker as healthcare MD
Edelman UK has appointed Burson-Marsteller’s former healthcare chair, Kate Hawker, as MD of its UK healthcare team. Hawker brings 25 years’ experience working with [...]
MHP launches Delivering Hope with Palmer & Harvey
Global communications agency MHP has launched Delivering Hope, a new corporate social responsibility initiative for Palmer & Harvey, the UK’s largest delivered wholesaler. [...]
Cannes advertising festival appoints Propeller PR
Ascential, the company that owns the Cannes Lions awards and festival, has hired Propeller PR to aid its comms strategy ahead of this year’s advertising and creativity [...]
City of London hands festival comms brief to Flint
City of London has chosen Flint to lead its comms activity for Londinium, a festival celebrating the Roman heritage of the City of London. Londinium plans to unearth some of [...]
Spring & Tonic PR bags Hippeas
Organic chickpea puff brand Hippeas has made Spring & Tonic PR its retained UK agency following an initial four-month brief. Hippeas joins a smorgasbord of snack companies [...]
Richmond Towers wins six-figure PR brief to promote British apples
English Apples & Pears has handed a six-figure PR brief to Richmond Towers Communications to “put British apples at the top of the nation’s shopping lists”, following a [...]
Mischief appointed by natural beauty brand Yes To
Natural beauty brand Yes To has appointed Mischief on retainer to manage its consumer PR and social activity. In addition to creating brand fame campaigns, Mischief’s [...]