Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
60 seconds with MHP Financial’s Andrew Jaques
Andrew Jaques, CEO at MHP Financial, on how financial PR is changing, the success of the agency’s ‘Missing People’ campaign and why he enjoys ‘wild swimming’ year round. Prior [...]
Opinion: how to overcome comms challenges for niche sports
Ahead of the 2017 Drone Racing World Championship taking place tomorrow (13 June), CLICKON’s CEO & co-founder Richard Wilson describes the challenges brands face when [...]
MOMA appoints Hope & Glory for UK branding
Breakfast brand MOMA has appointed Hope & Glory to build momentum for its brand across the UK. Hope & Glory’s remit will be to run a press office, influencer relations [...]
United Utilities taps Markettiers Manchester for broadcast and digital capabilities
United Utilities, the UK’s North West water company, has appointed Markettiers Manchester to handle its broadcast communications. Markettiers will act as an extension to the [...]
freuds bolsters digital and content offering with two senior hires
freuds has appointed Haran Ramachandran from M&C Saatchi as creative director of the digital and innovation team, and Jay Williams, founder of 72 point, as head of news. [...]
Cision World Tour video: PR can lead the marketing mix
Earned media and influencer marketing are perfectly positioned to tackle the challenges facing brands in 2017, speakers at this week’s Cision World Tour event in [...]
This week’s PR News in Brief (5-9 June)
Here’s a round-up of the essential PR stories, features and events news that have broken over the last week (5-9 June 2017). Pitch wins The Shetland Distillery Company has [...]
Grayling wins Women in Rail comms brief
Grayling has been chosen to deliver a wide-ranging integrated communications brief for Women in Rail, following a four-way pitch. Over the next two years, the agency will [...]
Online GP surgery Push Doctor appoints Hotwire
Europe’s largest online doctor consultation service, Push Doctor, selected Hotwire as its integrated comms agency yesterday, following a six-way pitch. Hotwire will raise [...]
Travel PR wins Cinco Jotas brief
Spanish jamón brand Cinco Jotas has appointed Travel PR to position it as the UK’s best producer of Spanish cured ham. Virginia Webb, associate director, will lead the account [...]
London Marriott Hotel County Hall appoints Smarts
London Marriott Hotel County Hall has appointed Smarts Communicate as its PR and content agency on Tuesday (June 6), following a four-way pitch. Smarts will deliver integrated [...]
Hotwire explains why digital brands are “going physical”
Why are so many digital brands falling over themselves to create offline, physical experiences for their customers? That’s the question Hotwire tried to answer recently at its [...]
Grayling launches digital comms title predicting “rise of the robots”
Grayling has predicted the “rise of the robots”, and how communicators might be affected, in Me, Myself and AI, its new digital magazine examining the risks and opportunities [...]
3 essential PR insights from #CisionWorldTour London
The lively debate surrounding yesterday’s Cision World Tour event extended far beyond the packed auditorium at London’s Ham Yard Hotel. Members of the audience took to Twitter [...]
Cision World Tour emphasises innovation’s role in the future of comms
A stellar line up of the industry’s leaders and influencers spoke to a packed audience of PR and comms professionals as Cision’s World Tour event series came to [...]
The Future Laboratory’s Chris Sanderson predicts a new era of PR creativity
The Future Laboratory co-founder Chris Sanderson predicted a new era of PR creativity in his keynote speech at yesterday’s Cision World Tour summit in London. To a packed room [...]
It’s time for PR to stand up and be counted says Telefónica UK’s comms chief
Communicators finally have the opportunity to stand up and prove how great they are to company executives, Telefónica UK‘s director of corporate affairs Nicola Green [...]
Speed hires Cat Jennings to lead its food and hospitality division
Speed Communications has appointed Cat Jennings as director of its food and hospitality division, following its acquisition of foodservice specialist agency The Splash [...]