Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
PRCA promotes Matt Cartmell to deputy director general
The PRCA has promoted Matt Cartmell to deputy director general after five years leading the association’s communications, marketing and events. This is the first time PRCA [...]
Opinion: How to promote employee wellbeing in the PR industry
Beth Gaudin, a senior consultant at Forster Communications, argues that wellbeing should be a top priority in PR and outlines how to design a wellbeing strategy that works. [...]
Speed appoints first creative director
Speed Communications has appointed Sarah Firth to be its first creative director, working across all three of the agency’s divisions. Firth was previously creative [...]
Grayling wins major global and UK health accounts
Grayling has won competitive briefs to address some of the world’s biggest health issues for The United Nations Office for Project Services (UNOPS) and The Health Foundation. [...]
PrettyGreen to promote alternative football World Cup
The Confederation of Independent Football Associations (CONIFA) has selected PrettyGreen to provide comms support ahead of its World Cup in London this summer. PrettyGreen [...]
Opinion: What a winning PR account pitch looks like
Launch director Niki Wheeler recalls this year’s Creative Shootout final and breaks down the key PR pitching tips communicators can take away from the event. Imagine the [...]
M&C Saatchi PR hires new creative director
M&C Saatchi PR has appointed Julian Cirrone to the newly formed position of creative director in its CREATE strategic and creative department. He will be responsible for [...]
Nobull Comms promotes Boyd-Waters and Green
Lifestyle, automotive and technology specialists Nobull Communications has promoted both Daniela Boyd-Waters and Amy Green. Boyd-Waters is now a senior account manager working [...]
W to assist with Boxpark Wembley launch
Pop-up mall company Boxpark has appointed W as its retained agency following a competitive pitch. It will help the company to launch new pop-up street food and shopping [...]
Abbie Hughes joins Threepipe as PR director
Threepipe has appointed Abigail Hughes as a PR director. Hughes was an account manager at Threepipe in 2009 and re-joins the agency from Red Consultancy, where she led [...]
Cision webinar to reveal how to build a tech brand with earned media
Staying ahead in tech PR requires constant innovation. Today’s breakthroughs are tomorrow’s old news, and it can be tough to convey the benefits of complex technologies to key [...]
Opinion: The key earned media video trends in 2018
Rory Green, videographer at specialist broadcast agency Shout! Communications, predicts how video content in the PR industry will evolve in 2018. Video content is ever [...]
PRmoment Awards nominees announced
PRmoment has announced the shortlist of nominees for the northern and southern ceremonies of its 2018 awards. The North, Northern Ireland and Scotland nominations are [...]
Louise Robertshaw joins London’s Air Ambulance as marcoms director
London’s Air Ambulance, the emergency service’s charity, has appointed Louise Robertshaw as its director of marketing and communications. Robertshaw was previously head [...]
Speed wins BRITA’s 2018 trade PR brief
Water filtration specialist BRITA Professional has appointed Speed Communications as its retained trade PR agency for 2018. Speed will deliver a multi-channel communications [...]
DDA launches live events arm DDA Live
The DDA Group and event production specialists Rachel Nichols and Daniel Starmer have joined forces to launch a new venture, DDA Live. Based in The DDA Group’s London offices, [...]
Another Word wins KP Snacks brief
KP Snacks has appointed Another Word to handle a PR and trade advertising brief following a competitive pitch. Another Word has been tasked with shifting perceptions of KP’s [...]
60 Seconds with Authentic Ibiza PR co-founder Pandora George
Pandora George, co-founder of Authentic Ibiza PR, talks about starting her own agency, how she chose her niche – and how tourism is changing on the island. Why did you and [...]