Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
Case Study: Energizer ‘Waste to Wonder’
When Energizer approached Cirkle to launch its EcoAdvanced battery, which is made from recycled batteries, the agency created an attention-grabbing, battery-powered, a four [...]
Biotech company Sanofi Genzyme hands UK and Ireland corporate brief to Consilium Strategic Communications
Sanofi Genzyme, a biotech company and the speciality care business of global healthcare specialist Sanofi, has brought in Consilium as its corporate comms adviser. Sanofi [...]
Pumpkin PR appoints ITV’s Tracey O’Connor to newly-created MD role
ITV ‘s head of press, Tracey O’Connor, has returned to Pumpkin PR, which specialises in the creative and media sectors, as the agency’s first MD. In this new role, [...]
As ‘Blue Monday’ informed news agendas again this year, what opportunities can brands and PRs find in such media concepts?
Blue Monday, the third Monday in January which is apparently the most depressing day of the year, is an annual media concept but it divides opinion. While many brands – [...]
UTV Media chooses Amy Grantham to head up comms
Chivas Brothers’ former global PR manager, Amy Grantham, has joined UTV Media as head of comms. Grantham has been briefed to oversee all internal and external comms across UTV [...]
FTI Consulting and Walbrook PR lead rankings of AIM client accounts after a decade of “flux” in the AIM Adviser Rankings Guide of the last ten years
FTI Consulting tops a list of AIM Adviser Rankings – by number of clients – with 66 PR accounts in the tenth anniversary AIM Adviser Rankings Guide. Walbrook, [...]
Innovate Finance partners with comms firm freuds to offer media strategy to the FinTech organisation’s members
Innovate Finance, an independent membership association that represents the UK’s FinTech community, has forged a strategic partnership with PR firm freuds to provide [...]
60 seconds with David Thomas, The World Federation of Exchanges
David Thomas, head of communications at industry body The World Federation of Exchanges, on the fun he had as a journalist in the mid-’90s, how editorial experience is [...]
LEWIS appoints Andy Oliver to new client engagement officer role
Andy Oliver, former APAC SVP at LEWIS, has relocated to the agency’s London HQ to take up a new role as global client engagement officer. Oliver will focus on building client [...]
Camera brand Hasselblad hands international brief to Neville McCarthy
Professional camera manufacturer Hasselblad, which celebrates its 75th anniversary this year, has appointed Neville McCarthy Associates to handle its PR and comms activity in [...]
Think briefed to handle UK PR for Antiguan luxury resort Carlisle Bay
Think Publicity has been selected to handle the UK PR for five star luxury resort Carlisle Bay in Antigua. Think, which celebrates 11 years in business this year, has been [...]
Beattie appoints Jessica McAndrew as digital comms director
Creative comms group Beattie has enhanced its digital team with the appointment of the BIG Partnership’s Jessica McAndrew as digital comms director. Jessica will work with MD [...]
VFX academy Escape Studios briefs Alfred on press office activity and stakeholder engagement
Escape Studios, Europe’s leading VFX academy and part of Pearson College London (Pearson PLC), has appointed PR consultancy Alfred to run its press office activity and [...]
McCann’s Mark Lund named non-exec chair of Smart Energy GB
Mark Lund, chief executive of McCann Worldgroup UK, has been appointed non-executive chair of Smart Energy GB, the national campaign for Britain’s smart meter rollout. Smart [...]
RFU briefs Frank PR to promote upcoming HSBC London Sevens tournament
The Rugby Football Union has appointed Frank PR to promote the HSBC London Sevens, the final tournament of the HSBC World Rugby Sevens Series, at Twickenham in May 2016. The [...]
Renewable energy company Green & Smart appoints Luther Pendragon to support float
Green & Smart, a Malaysian renewable energy company that generates power from biogas, has brought in Luther Pendragon to support its planned IPO on London’s AIM. [...]
Reputation Communications’ MD Patrick Barrow elected to Media Society council
The Media Society, a charitable organisation that organises events to discuss topics in the media, has elected Reputation Communications’ MD and co-founder, Patrick [...]
Way To Blue briefs Björn Köster to lead German offer
Way To Blue has named iCrossing’s Björn Köster as its new German MD, who will be based in the agency’s Munich offices. Köster was previously VP of global business development [...]