Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
Gorkana meets…International Investment
International Investment‘s editor Helen Burggraf (pictured) and editorial director Jonathan Boyd, and deputy editor James Fernyhough, tell us about [...]
Ketchum wins UK brief for social media tool TINT
TINT, which claims to be the world’s biggest social media ‘display’ tool, has hired Ketchum as its PR partner of choice in the UK. The social media business, which [...]
Elysian Estates hires Rich Leigh & Company
Consumer PR agency Rich Leigh & Company has won its first retained hospitality PR brief from luxury accommodation website Elysian Estates. Elysian Estates is a [...]
Mirada hands financial PR brief to Newgate
Mirada, a developer of products for the digital TV market, has appointed Newgate as its financial PR agency following a competitive pitch process. Newgate has been appointed [...]
W wins Trouva and Boat International Media briefs
W has won PR briefs from Trouva, an online store that curates products from independent boutiques across the UK, and luxury yachting publisher Boat International Media. [...]
DeVries SLAM enhances leadership team
DeVries Global has enhanced the leadership team at its UK operation, DeVries SLAM, with the promotions of MD Helena Bloomer to regional MD, Europe, and brand strategy lead [...]
Jargon PR wins DOCOMO Digital account
DOCOMO Digital, the European-based subsidiary of Japanese mobile operator NTT DOCOMO, has appointed Jargon PR to provide media relations and branding support as it launches a [...]
The Open University briefs Lexis
Lexis has been called in by The Open University to support its ‘Life-changing Learning’ campaign, which aims to promote the impact of studying with the OU and to motivate [...]
Golin acquires The Brooklyn Brothers
Interpublic Group agency Golin has acquired creative agency The Brooklyn Brothers. Founded in 2001 in New York and 2008 in the UK, The Brooklyn Brothers expanded to Los [...]
One Green Bean promotes Sky Cycling
Sky has brought in One Green Bean as the retained consumer PR and social agency for Sky Cycling, ahead of what it says will be the brand’s biggest year yet. One Green [...]
Alliance Trust hands financial brief to Tulchan
Alliance Trust PLC, one of the largest generalist investment trusts in the UK by market value, is now working with financial PR agency Tulchan following a competitive pitch [...]
PRCA launches MENA resource
The Public Relations Consultants Association (PRCA) has launched PRCA MENA (Middle-East and North Africa) to represent consultancies, in-house teams and individuals across the [...]
Citigroup’s Denis Denisov joins EM
Emerging markets consultancy EM has appointed Denis Denisov, formerly head of communications for global bank Citigroup CIS, as director in the business’ Moscow offices. [...]
ReputationInc opens office in Norway
ReputationInc, an international reputation management consultancy headquartered in London, has opened an office in Norway. Managing partner Dennis Larsen leads the team, with [...]
Henman to launch SMART digital cricket scoreboard
Quickscore has appointed Henman Communications to handle the PR for the launch of a full colour SMART digital cricket scoreboard, which will be unveiled at All Our Cricket [...]
Mobile World Congress helps brands stand out
Mobile World Congress (MWC), which will be held in Barcelona next week (from 22-25 February), is the biggest mobile and technology conference in the world [...]
Bowel Cancer UK names external affairs director
Bowel cancer research charity Bowel Cancer UK has brought in Gus Baldwin from Leonard Cheshire Disability as director of external affairs. Baldwin will join Bowel Cancer UK [...]
Mulberry’s Tori Campbell joins Dragon Advisory
Tori Campbell, Mulberry’s head of marketing, has joined Dragon Advisory as a partner to lead its luxury brands and lifestyle division. As head of marketing for British fashion [...]