Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
MHP’s Adam Batstone on ‘moving to the darkside’
BBC veteran Adam Batstone on the best aspects of his new role as director of digital at MHP, what leads to a successful digital strategy and journalists behaving badly. You [...]
Gorkana meets… Computer Weekly
Bryan Glick, editor in chief at Computer Weekly, an online B2B publisher of IT-related news and jobs, and a TechTarget publication, talks about the publication’s shift [...]
Autocar names influential comms women in car industry
Autocar has identified the top 100 British women working in the automotive sector, with Fiona Pargeter, head of global PR comms for Jaguar Land Rover, taking the comms [...]
Instinctif hires strategic creative director
Instinctif Partners has hired Ian Allison to head up the International Engagement design team as strategic creative director. Allison, who joins from Bell Integrated [...]
The Gorkana Weekly Industry News Brief: 4 July – 8 July 2016
Missed out on this week’s PR News? Get your handy round-up of the essential highlights of PR and media stories, features and events content over the last seven days on Gorkana [...]
TalkTalk boosts external comms team
TalkTalk has enhanced its external comms team with the appointments of Sky’s Coralie Frost as media relations manager, Nickelodeon UK’s Maxine Sackey as consumer PR manager [...]
The PR opportunities at education conferences
As education conferences kick off for the year, with The Telegraph Festival of Education and the British Education Studies Association (BESA) conference just passed and the [...]
60 seconds with Joe Mitton, PLMR
Following a special advisor role at the Office of the Mayor of London, Joe Mitton has taken up a senior consultant position at political lobbying specialist, PLMR. Mitton [...]
Onyx Health announces three new hires
Healthcare marketing comms agency Onyx Health has boosted its team in the North East through the appointment of three new hires. Trevor Pill, formerly marketing and design [...]
W launches influencer marketing division
W Communications has this week launched a new agency division, W Influencer, as it looks to bring the benefits of “earned advocacy” to a wider range of brands. W [...]
Yellow Jersey selected by Canadian Overseas Petroleum
Yellow Jersey has been appointed by Canadian Overseas Petroleum (COPL), a junior oil and gas company, to deliver financial PR services, with a focus on driving awareness and [...]
Tulchan hosts PR charity football tournament
Tulchan, the London-based communications agency, has organised a five-a-side charity football tournament for journalists and PR agencies on 11 September 2016. The Engie City [...]
CribMaster appoints Shooting Star
Global industrial technology specialist, CribMaster, has enlisted Shooting Star to deliver its PR in the UK and mainland Europe. Sarah-Jane Freni, PR account director at [...]
Saturday Kitchen regular Olly Smith joins Clarion’s advisory board
Clarion has added to its advisory board, with the appointments of wine expert, TV personality and Saturday Kitchen regular Olly Smith, Condiment Junkie co-founder Scott King, [...]
LEWIS chosen for Exact’s EMEA brief
LEWIS will provide Exact, a cloud-based business software provider for SMEs, with Europe-wide PR services. LEWIS and Exact aim to increase brand awareness across EMEA, with a [...]
W briefed to help Camden Town Brewery go global
Camden Town Brewery has appointed W following a competitive pitch to handle its UK PR as it looks to move from a London brewery into a global brand. W’s brief will include [...]
Quintin Keanie returns to MSLGROUP
MSLGROUP has strengthened its UK corporate team through the hiring of Quintin Keanie as associate director. Keanie rejoins Publicis Groupe’s strategic communications agency [...]
Gorkana meets… Little White Lies
Adam Woodward, digital editor of Little White Lies, the bi-monthly print magazine which champions great movies and the people who make them, talks to Gorkana‘s Niall [...]