Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
Spreckley opens in Stirling to target Scotland’s tech sector
PR consultancy Spreckley is looking to capitalise on the growing digital technology sector in Scotland with the opening of a satellite office in Stirling. The central [...]
Redleaf Communications appointed by Work Avenue
Redleaf Communications has been appointed to help philanthropic organisation Work Avenue raise its profile. Work Avenue helps people at all stages of life to get into work and [...]
TOMRA appoints Brand8 PR to global corporate brief
TOMRA, an innovative resource, manufacturing and recycling solutions business with an HQ in Norway, has appointed Leeds-based Brand8 PR to deliver a global corporate PR [...]
Opinion: ‘BuzzFeed speak’ leads the media agenda
Traditional media reporting has taken its lead from social media and ‘BuzzFeed speak’ this summer, notes Howard Bowden, media trainer and co-founder of [...]
VPC Speciality Lending Investments appoints MHP
VPC Speciality Lending Investments PLC has appointed MHP Communications as its financial public relations and corporate affairs adviser. VPC Speciality Lending Investments is [...]
SAIBR PR to launch children’s store Me & Buddy
Me & Buddy, a “children’s lifestyle store”, has appointed parenting and children’s comms specialist SAIBR PR to handle its UK consumer launch. Me & Buddy [...]
Full Fat briefed to launch Boxpark Croydon
Full Fat has been brought in to develop a launch campaign for Boxpark Croydon, which is the brand’s first food and drink-focused location due to open in late October. Boxpark, [...]
Rooster PR promotes event for “women in travel by women in travel”
The Women in Travel Meetup, an international event for “women in travel by women in travel”, has chosen Rooster PR to raise the profile of the event, which takes place this [...]
Custard Communications makes two new appointments
Custard Communications, the hospitality industry PR specialist, has appointed two new account directors. Lesley Whyte and Mika Bishop will support Custard MD Petra Clayton in [...]
The Gorkana Weekly Industry News Brief: 27 August – 2 September 2016
Missed out on this week’s PR News? Get your handy round-up of the essential highlights of PR and media stories, features and events content over the last seven days on Gorkana [...]
SCM World appoints Fourth Day to manage UK and US PR
SCM World, a membership-based group that advises and encourages ethical and open supply chains, has appointed B2B tech PR agency Fourth Day to deliver its PR programme in the [...]
Does ‘silly season’ still exist for PR agencies?
Agencies Launch PR, FleishmanHillard Fishburn, Nelson Bostock Unlimited and Porter Novelli tell Gorkana that the traditionally slower news cycle commonly experienced by PRs [...]
Feelunique hands PR brief to Kilpatrick
Feelunique, Europe’s largest independent online luxury beauty retailer, has handed a PR brief to Kilpatrick PR, following a competitive pitch. Feelunique has more than 20,000 [...]
Stagecoach hires Frank
Stagecoach Performing Arts, the UK’s largest network of part-time performing arts schools for children, has appointed Frank to help promote a clear understanding of the [...]
60 Seconds with Dave Samson, Chevron Corporation
Dave Samson, general manager of public affairs at energy company Chevron Corporation, and chairman of the association for senior public relations professionals, the Arthur [...]
MHP Communications hires Edelman’s Alex Bigg as CEO
Edelman’s former London GM, Alex Bigg, has been named CEO of MHP Communications. Bigg has spent more than ten years at Edelman, heading up its public affairs and corporate and [...]
PR Case Study: No Man’s Sky
To celebrate the release of the highly anticipated space adventure game No Man’s Sky on PlayStation 4, Fever enlisted the help of comedian Bill Bailey to “go where [...]
Toople.com briefs YOU
Toople.com, a UK telecoms provider which specialises in business broadband, mobile and telephony services, has brought in YOU to handle its media and PR, following a [...]