Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
The Movember Foundation briefs Alfred to run influencer outreach project
The Movember Foundation has appointed Alfred to run an influencer project for this year’s fundraising month, which begins tomorrow (1 November) with three ways to help [...]
Most read people news on Gorkana News
Your bitesize update on the latest People News and Moves featured on Gorkana News: Weber Shandwick UK has brought in Indy Selvarajah from ad agency Brothers & Sisters as [...]
British Military Fitness enlists Manc Frank
British Military Fitness (BMF), a provider of outdoor fitness classes across the UK, has chosen Frank PR’s Manchester office, Manc Frank, as its retained consumer PR [...]
RUDE Communications launches to target ‘new economy’ brands
Former Edelman Australia PR Eve Laird and journalist Elle Tucker have launched RUDE Communications, which they say is the UK’s first comms agency to exclusively focus on the [...]
Adviser Rankings reveals financial PR results for Q4
In the quarterly AIM Advisers Rankings Guide, FTI Consulting continues to lead in the ‘Total AIM client numbers’ category with 64 clients while Yellow Jersey climbs to fourth [...]
New Look hires Headland for corporate and financial PR
New Look, the fashion retailer, has appointed Headland Consultancy to handle its corporate and financial PR, and communicate the brand’s long-term strategy to investors and [...]
Farrer Kane launches fintech challenger brand
Communications agency Farrer Kane has been handed the UK media relations brief for fintech challenger brand nimbl. nimble is an app designed for children and young people aged [...]
Ketchum makes senior healthcare appointments
Ketchum has promoted partner Amy McCarthy to director of healthcare client development, North America. In addition, Tom Jones has rejoined Ketchum in the role of director, [...]
Lankester to lead Ruder Finn Reputation & Risk Management Practice
Ruder Finn has formed a new Reputation & Risk Management Practice. The practice will be led by Charles Lankester, who is promoted to executive vice president, global [...]
Mersey Ferries briefs Mason Williams
Mason Williams Communications has been hired to deliver a national PR campaign for Mersey Ferries. Mersey Ferries is owned and operated by Merseytravel. As well as taking [...]
This week’s top trending features on Gorkana News
Your bitesize update on the best PR opinion, interviews, events and insights on Gorkana News this week: Event: Media Briefing with The Economist and The Economist Films At an [...]
instinct pr promotes Diadora comeback
Diadora has selected instinct pr to manage its UK PR and help the sportswear brand communicate its “making a comeback”. instinct pr will manage all PR activity for Diadora [...]
Gorkana meets… Total Guitar
With Total Guitar undergoing a full redesign this month, Gorkana talks to Future Publishing’s music group editor-in-chief, Daniel Griffiths, to find out what’s new [...]
Cancer Research UK hires Kaper to promote legacy giving
Kaper has been appointed by Cancer Research UK to raise awareness of the importance of leaving a legacy to the charity. Centred around the impact legacy giving has on the [...]
Good Relations appoints Rob Lester as head of crisis
Hill+Knowlton Strategies’ Rob Lester has joined Good Relations to lead the agency’s issues and crisis management offering. Lester was previously an associate director at H+K, [...]
Alan Parker joins Brands2Life
Brands2Life has named Alan Parker, former deputy MD of ad agency MullenLowe, as its MD, digital. Parker first joined MullenLowe in 2013 as MD, digital, before being named [...]
Weber Shandwick names creative director
Weber Shandwick UK has brought in Indy Selvarajah from ad agency Brothers & Sisters as its new creative director. Based in the agency’s London office, Selvarajah (pictured [...]
Sohn London Investment Conference partners with Maitland
Maitland has been appointed communications partner for the fifth Sohn London Investment Conference, taking place this December. Led by associate partner Seda Ambartsumian, the [...]