Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
Former BBC Sport journalist joins Rule 5
PR and comms agency Rule 5 has brought in former BBC Sport journalist Jimmy Smallwood as senior account manager. Smallwood re-located from London to Salford to join the BBC [...]
This week’s top trending features on Gorkana News
Your bitesize update on the best PR opinion, interviews, events and insights on Gorkana News this week: Event: Media briefing with BBC Radio 4 Today Programme At Gorkana’s [...]
Opinion: ‘Why measurable content-led comms is gaining our agency recognition’
Remarkable Content was one of three PR-focused agencies to be nominated for this year’s International Content Marketing Awards and the only one – with a sliver in the [...]
Opinion: Combating stress in the workplace
Aliya Vigor-Robertson, co-founder at JourneyHR, talks about employee wellbeing in the ever-changing PR and agency environment, and offers suggestions for how it can be [...]
LEVICK joins CLCA comms network
The Crisis & Litigation Communicators’ Alliance (CLCA) has announced that US crisis, litigation and public affairs communications firm LEVICK is a new member. LEVICK, [...]
Exterion Media appoints Eulogy as UK agency
Exterion Media, Europe’s largest independent out-of-home advertising business that won the £1.1bn ad contract with TfL for the London Underground and Rail network this year, [...]
Piracy Corporation handles Welsh soda re-launch
Piracy Corporation has won the consumer PR, trade PR and social media account for Lurvill’s Delight, a craft-style botanical soda that was originally popular in Wales between [...]
Energy drink Boost hires Hatch
Hatch Communications has been chosen by UK-based energy drink brand Boost to handle a social media and experiential campaign. The agency has been briefed to help Boost [...]
British Rowing appoints Promote PR for indoor rowing campaign
With a goal to double participation in indoor rowing in the next five years, British Rowing has appointed Promote PR to help raise the profile of its new indoor rowing [...]
Instinctif Partners advises on flotation of ThinkSmart
Instinctif Partners will advise on ThinkSmart Ltd’s corporate and capital markets communications going forward, following its work on the business’ AIM flotation last [...]
60 Seconds with Jennifer Ferguson, Getty Images
Jennifer Ferguson, who was recently appointed SVP of global communications at photo agency and supplier Getty Images, talks to Gorkana about her move from fine arts business [...]
Manifest opens Swedish office
Manifest has today opened a new Swedish operation, Manifest Stockholm, as the agency expands internationally, with further office openings in South Africa and Australia [...]
TVC promotes Swarovski’s partnership with 2016 Fashion Awards
Swarovski has appointed TVC as its strategic content agency to promote its partnership with the 2016 Fashion Awards, which took place at the Royal Albert Hall on Monday (5 [...]
#GivingTuesday: why so many brands got involved and its PR value
#Giving Tuesday, a concept created as a direct response to the consumerism generated by Black Friday, drew in many corporate brands this year. So what do these brands hope to [...]
Aquila Insight hires Red Lorry Yellow Lorry
Data analytics specialist Aquila Insight has recruited Red Lorry Yellow Lorry (RLYL) to raise brand awareness, aid recruitment and strengthen its UK presence. The tech PR [...]
KISS appoints new head of PR
KISS Communications has appointed Ware Anthony Rust’s Kate Matthews to the newly-created position of head of PR. Matthews was previously head of PR at Cambridge-based [...]
Mitek appoints CCgroup for UK PR
Mobile identity provider Mitek has appointed tech PR agency CCgroup to handle its PR in the UK as it plans to expand into Europe. CCgroup, which will work closely with Mitek’s [...]
Camarco hires senior consultant Nick Hennis
Financial and corporate communications consultancy Capital Market Communications Limited (Camarco) has appointed senior consultant, Nick Hennis. Hennis joins from Tulchan [...]