AMEC 2016: Elayne Phillips, head of Civil Service comms and internal comms
Elayne Phillips, head of Civil Service comms and internal comms, on the reasons this year’s AMEC summit is so important, why metrics are vital for her role and looking [...]
AMEC 2016: How Cleveland Clinic protected its comms budget through measurement
At the AMEC Summit 2016, Eileen Sheil, director of communications at Cleveland Clinic describes how she protected her budget when the organisation was in crisis. Eileen Sheil, [...]
AMEC 2016: Jeremy Thompson, AMEC chairman and EMEA MD at Cision
Jeremy Thompson, AMEC chairman and EMEA MD at Cision, reveals what’s making this year’s AMEC summit stand out, why measurement matters and how PRs can #PRoveit. [...]
AMEC 2016: Giles Peddy, group managing director at LEWIS
On the first day of the AMEC Summit, Giles Peddy, group managing director at LEWIS, wants to focus on outcomes, outtakes and business impact. The Association for the [...]
AMEC 2016: Mark Stephenson, head of brand, comms & digital at Philips North America
On the first morning of the AMEC Summit 2016, Mark Stephenson, head of brand, comms & digital at Philips North America, looks forward to the summit, and to the future of [...]
Mobile marketing business appoints Rooster
Rooster has been appointed by MOBKOI, a premium mobile marketing company, to build brand and product awareness in the UK. Rooster’s brief is to build awareness among UK media, [...]
Way To Blue launches global influencer business
Way To Blue has this week launched a new dedicated global influencer business called iN, which aims to drive brand advocacy for its clients through a real-time tracking tool [...]
Tricker PR wins Women’s Institutes Magazine
The Scottish Women’s Institutes (SWI) has awarded a three-year contract to Aberdeen-based Tricker PR. Tricker will produce the organisation’s monthly member’s magazine, Women [...]
AMEC 2016: UNICEF’s three football lessons for measurement
Kicking off the first session at AMEC 2016, Omar Mahmoud, chief of marketing knowledge, private fundraising & partnerships division at UNICEF, discusses how comms [...]
Redleaf appoints Amy Williams to associate director
Redleaf Communications, part of Porta Communications, has promoted Amy Williams to associate director in the company’s professional and financial services team. Williams [...]
AMEC 2016: David Rockland, partner and CEO at Ketchum Global Research & Analytics
On the first morning of the AMEC Summit 2016, David Rockland, partner and CEO at Ketchum Global Research & Analytics, looks forward to the next two days of the conference [...]
Hotwire names creative director
Hotwire has appointed Jamie Readon as its new creative director, with a brief to help the agency deliver more integrated campaigns. With more than 15 years’ experience in [...]
AMEC 2016: Pre-event catch-up with John Croll, CEO at iSentia
In Gorkana’s exclusive video interview with John Croll, CEO at iSentia, John shares his expectations for the 2016 AMEC Summit and discusses the talks he is most looking [...]
AMEC 2016: Gorkana’s UK MD, Myles Johnson introduces AMEC
Ahead of going on stage to welcome delegates to this year’s AMEC Summit 2016, Myles Johnson, UK MD of Gorkana, reveals why it’s set to be the biggest and best AMEC [...]
Portland Health adds Judith Moore to senior team
Healthcare media relations strategist, Judith Moore, joins Portland Health as an associate director. Previously Moore held roles with the UK Government, global PR agencies – [...]
Redleaf among Insurance PR Awards winners
Redleaf Communications’ campaign with the Chartered Insurance Institute was among the winners of the Insurance Marketing and PR Awards which are held by Insurance Post [...]
White Paper: Analysis best practice and the key to proving PR success
This White Paper, written ahead of the 2016 AMEC Summit, by Gorkana’s head of insight, Paul Hender, looks at analysis best practice in PR and how you can use it to make your [...]
AMEC 2016: Annual summit set to open in London
The Association for the Measurement and Evaluation of Communication (AMEC) is set to launch its annual International Summit in London this week (15-16 June). With Gorkana as [...]