The UK’s leading breakdown service, the AA, has appointed Splendid Communications to provide content and consumer PR support for its current summer campaign, following a competitive pitch. Led by the agency’s new head of performance, Gavin Taylor, the Splendid team has been briefed to activate an integrated PR and content campaign to drive awareness of […]
John Williams, the founder and CEO of Mason Williams Communications, IPREX’s consumer partner in the UK, has been appointed president EMEA for the IPREX network. Williams, who set up Mason Williams with partner Rita Rowe in 1986, will oversee the planned expansion of IPREX within Europe, the Middle East and Africa. He said: “I am excited […]
Dan Masser became head of corporate at LEWIS in June, 2016. He talks to Gorkana about agency life, his idea of a productive work environment and what excites him about his new role. What led you to a career in corporate comms? Honestly? Not being willing to secure qualifications in journalism after finishing university. Journalism was my first […]
Clarion has appointed a new senior-level social strategist, Charlie Bagley, to boost the agency’s digital offering. Bagley joins the comms agency from a social media manager role at travel and tour company Contiki. His new role will require him to drive digital strategies, campaigns and measurement for the agency’s well known clients, such as Aldi, paint […]
St Brides Partners (SBP), a financial PR and marketing consultancy for growth companies, led on the listing of WideCells Group, an integrated stem cell services company. SBP supported WideCells Group as it successfully listed on the LSE Main Market last week, having raised £2m to roll out its stem cell insurance product, and complete the refurbishment […]
Betting business Paddy Power Betfair has chosen Powerscourt as its UK financial and corporate PR agency. Powerscourt has worked for Betfair since 2005, acting on behalf of the company during its IPO in 2010 and its merger with Paddy Power in early 2016. In addition, Powerscourt was Paddy Power’s retained corporate and financial PR adviser from 2008 […]
Threepipe has been chosen by Cambridge University Press to help address gender divides in the language of sport, as athletes around the world descend on Rio for the 2016 Olympic Games this week. A new study of English language by Cambridge University Press reveals wide discrepancies in how the media and fans alike talk about […]
Global travel rewards company Avios has chosen marketing comms agency Text100 to handle its UK PR, following a competitive pitch. A travel rewards currency, Avios launched in 2011 and is now the currency for the British Airways Executive Club, Iberia Plus and Meridiana Club frequent flyer programme, Aer Lingus (later this year), as well as […]
Jessica Kirby was one of the first to take part in the PRCA’s year-long PR Apprentice scheme back in 2012. Four years later, and now a senior account executive at Cirkle PR aged just 22, she’s gone on to be named Apprentice of the Year at the National Apprenticeship Awards, identified in PR Week’s 30 […]
This summer, The Guardian has become the latest publication to focus on news with a ‘positive’ spin, joining the likes of Huffington Post and the short-lived New Day, as well as Upworthy and Positive News. PR agencies Bottle, Polygon PR and PHA Media discuss how they have used the trend to get a boost for their […]