DeVries Global enlisted fire artist Steven Spazuk to help lighter brand Zippo expand its appeal as something more than a lighter to millennial men. Campaign: Zippo Flame Art Client: Zippo PR Team: DeVries Global, led out of the London office Timing: February 2017 Summary DeVries Global enlisted renowned fire artist Steven Spazuk – a pioneer […]
EMD UK, the national governing body for group exercise, has appointed Promote PR to reinforce its position as the foremost expert on group exercise. Promote will support the governing body’s media relations, expert placement and speaking opportunities. It has also been tasked with raising awareness of research campaigns and product launches. Ross Perriam, CEO of […]
Tom Ritchie, Cision’s EMIA VP GTM and product, discussed the importance of proving the value of earned media at PR Week’s PR360 conference yesterday. Speaking to a packed room of PR professionals for a workshop on earned media measurement, Ritchie argued that new cloud technology will allow PR and comms professionals to measure their output […]
Norwegian has appointed Philip Allport as its director of communications and public affairs in the UK and Ireland. He will lead the airline’s dedicated UK and Ireland comms team, which comprises Allport and senior PR managers Chase Burns and Natalie Wilson. Allport brings over a decade of aviation and travel experience to airline, having been […]
Jo Parkerson, entertainment & lifestyle content director at Bauer Media, explains how the Entertainment Hub produces content for its brands, her favourite Bauer event and how PRs can work with her. Please sum up what you do day to day in a nutshell. The Entertainment Hub is a team of commercially minded, multi-media content producers […]
Chapel Down Group has appointed Well Hello to manage PR for its Chapel Down wine and Curious Brewery beer and cider brands. Following a highly competitive pitch process, the agency will handle both consumer and corporate PR for the brands, as well as managing their press office activity. Nick Woods, Well Hello’s co-founder, said: “Well […]
Corporate comms consultancy Fourtold has appointed Kathryn Bowditch as director. Bowditch will take a leading role in advising on existing international client briefs and recently-won contracts. She will also support the agency’s growth, focusing on the London professional and financial service sectors. She joins from FTI Consulting, where for the past two years she led […]
Strategic advisory and comms agency Blackstock Consulting has appointed Harriet Shone as a director. Shone will expand the agency’s policy and advocacy work, which focuses on the built environment, logistics and technology sectors. Prior to joining Blackstock, Shone was head of the Liberal Democrats’ international office, where she led projects, worked on campaigns and liaised […]
Jupiter Asset Management has selected Powerscourt as its financial and corporate comms adviser following a competitive pitch. The brief covers the company’s integrated corporate and capital markets financial comms. The account will be run by the Justin Griffiths, who is a partner at the agency and leads its Financial Services and Real Estate practice. Kate […]
Mobile-only bank Starling Bank has appointed veteran The Times journalist Alexandra Frean as its head of corporate affairs. She joins the bank after working at the newspaper for 25 years. Her roles have included seven years in the United States as New York business editor and Washington bureau chief, while she was also a business […]