Redleaf appoints Simon Hayes as director

Insurance comms specialist, Simon Hayes, is joining Redleaf Communications‘ senior team as director.

Simon Hayes, said: “I am delighted to be joining such an ambitious, successful and client-focused business; I look forward to playing my part in supporting Redleaf Communications’ dynamic growth strategy across the insurance sector.”

Hayes’ career started out in the insurance business; first as a broker with Marsh, and then as a divisional director and executive director at Willis.

After working as a broker for 15 years, Simon set up insurance marketing firm, Effective Image, which he ran for over 16 years. In 2014, Hayes merged the agency into brandformula, and set-up PR firm Full Circle Communications, which focuses on the insurance sector and the wider City community.

Emma Kane, founder and chief executive of Redleaf, added: “Simon brings to Redleaf his in-depth knowledge and experience of the insurance market, combined with his expertise of creating effective integrated corporate communications solutions for clients.”

Redleaf has recently made several changes to its senior leadership team, including the promotion of Amy Williams to associate director in June, and the appointment of three managing directors in May.