Mercieca to help relaunch Butcher’s Pet Care
Butcher’s Pet Care has appointed Mercieca to manage trade and consumer PR for its rebrand, following a competitive pitch.
Wendy Wing, head of brand and activation for Butcher’s Pet Care, said: “This is such an exciting and important time for the brand it was key that we selected an agency partner with a track record of delivering results.
“Having seen the work that Mercieca has done for other brands they were already on our radar and their uncomplicated approach appealed to us as a team.”
Mercieca director Gemma Oakes added: “We’re over the moon to be working with Butcher’s Pet Care and helping them to drive awareness amongst a new generation of dog owners.
“As an office full of dog lovers, this is the perfect brief for us and we’re looking forward to bringing the campaign to life across the coming weeks.”
