PRCA awards agencies for ethical practice
Lansons, Citypress and Dynamo were among the agencies recognised at the PRCA’s inaugural Ethical Champions awards.
Across five categories, agencies were awarded for upholding high standards in ethical practice. Lansons won in the Very Large Agency category, Citypress in the Large Agency category, Dynamo in the Medium Agency Category, Muckle Media in the Small Agency category and Long Run Works in the Very Small Agency category.
Francis Ingham MPRCA, director general at the PRCA, said: “One of the PRCA’s key priorities is to raise ethical standards within the PR and communications industry, which is why we launched Ethical Champions.
“Once again, we have been hugely impressed by the fact that this industry actively wants to be held to the most rigorous professional and ethical expectations. Congratulations to all of our winners, and thank you to everyone for getting involved in Ethical Champions 2017.”
Agencies were judged against four key attributes: staff welfare, ethical account management, recruitment and retention and ethical business practices.
The awards took place on Tuesday (28 March).