Opinium hires associate director

Insight agency Opinium Research has hired Andy Easton as associate director. 

Easton previously worked at Optimisa Research Limited, Albemarle Marketing Research and Gfk.

Opinium specialises in five key practice areas: brand and communications, product and service development, stakeholder, market intelligence and thought leadership. It offers qualitative and quantitative insight consultancy across a range of sectors.

The agency has largely focused on financial services, consumer goods, public affairs and professional services, but in the past year has started working for a number of large clients in the pharma and technology space.

James Endersby, managing director at Opinium Research, said: “With our offering to brands and organizations growing at such a rate, Andy will offer huge value through his diverse portfolio of experience in the research industry. It has been a delight welcoming him to the Opinium Research team.”

Easton, associate director at Opinium Research, added: “Joining an agency that has grown and developed so tremendously in the last few years is a very exciting prospect. With so many new opportunities on the horizon, I look forward to contributing to some dynamic and innovative work in the near future.”