Andrew Martin International hires Pure PR
Holly Frean Collection
Pure PR has been appointed to handle the PR for luxury interiors brand Andrew Martin International.
Andrew Martin distributes a range of fabrics, wallpapers, furniture and accessories, which aim to illustrate the brand’s passion for “fusing together eclectic influences from around the world”.
Pure has been briefed to launch Andrew Martin’s new collaboration with emerging British Artist Holly Frean on a collection of “animal-inspired textiles”, as well as a partnership with the National Gallery.
The team will also promote the upcoming Andrew Martin International Interior Design of the Year Awards.
Cara Ward, Pure PR’s co-founder and director, and Shari Ryness, senior account director, will lead the account.